Lures

If you buy through our links, we might get a small kickback, but it won’t cost you a penny extra. As an Amazon Associate I earn from qualifying purchases. The full story

Top-scoring lures first

Every one carries our score out of 100, worked out from specs, build and value — highest first.

Lures

90%

Savage Gear

Savage Gear Gravity Twitch

Gravity Twitch

A suspending twitchbait with a proper darting action, long-cast system and useful shallow-to-midwater running depths. Handy kit when predators want something that hangs and kicks.

• Available in 6.7cm, 8.3cm and 9.5cm sizes, with listed weights of 6g, 10g and 15g.
• Approximate running depths range from 0.5–1m for the 6.7cm, 0.6–1.3m for the 8.3cm and 0.7–1.5m for the 9.5cm.
• The lure suspends with a horizontal balance and combines darting, wobbling and kicking action.

Buy now

Read the full lowdown

Lures

89%

Fox Rage

Fox Rage Replicant Shad

Replicant Shad family, centred on the Replicant Wobble

A proper soft shad with a thumping paddle tail, tough body and plenty of size options. Here’s where the Replicant earns its place in the lure box — and where it might be a bit much.

• The Replicant Wobble is a soft shad with a large paddle tail and deep swimming action.
• Available Wobble sizes are 7.5cm, 14cm, 18cm and 23cm, with listed weights from 10g to 155g.
• The Wobble uses a super-resistant body, high-end hooks and an improved belly-hook rotation system.

Buy now

Read the full lowdown

Lures

89%

Westin

Westin Swim Glidebait

Swim Glidebait range, focusing on the confirmed suspending versions

An S-curve swimmer you can work with a straightforward wind or a pull-and-pause retrieve. Just choose your size carefully: the little 9g version and the bigger 53g model need very different outfits.

• S-curve swimming action with steady or pull-and-wind retrieves.
• Confirmed suspending examples: 6.5cm/9g, 10cm Firetiger/32g and 12cm World Cup Edition/53g.
• Lead-free ABS body with full wire-through-body construction.

Buy now

Read the full lowdown

Lures

88%

Savage Gear

Savage Gear 3D Sticklebait Twitch

Sinking twitchbait

A compact sinking stickleback imitation with a proper shimmy, useful casting weight and enough flash to tempt perch, chub and other predatory fish when they’re keyed onto small prey.

• Available in 4.5cm, 5.5cm and 6.5cm sizes.
• All three listed sizes are sinking lures, weighing 4g, 7g and 9.4g respectively.
• Tungsten-loaded ABS body gives the lure useful casting weight and a shimmering drop.

Buy now

Read the full lowdown

Lures

88%

Fulling Mill

Fulling Mill Cat's Whisker

Original Cat’s Whisker Bead Eye · Size 10 · Ref 919

Fluorescent lime green, bead-chain eyes and an undulating retrieve. This size 10 Cat’s Whisker is a straightforward trout lure for searching the water when subtlety isn’t your first move.

• Original Cat’s Whisker Bead Eye pattern, product reference 919.
• Tied on a size 10 hook and sold individually.
• Fluorescent bright lime-green body with bead-chain eyes at the head.

Buy now

Read the full lowdown

Lures

88%

Westin

Westin ShadTeez

Original ShadTeez range: 7cm, 9cm, 12cm, 16cm and 19cm

A chunky baitfish profile, an easy-working tail and sizes for perch through to pike. The ShadTeez keeps things simple — just get the rigging and retrieve right.

• Deep-bodied soft-plastic shad with a slender tail wrist and wide paddle tail.
• Realistic eyes and detailed, hand-painted colours.
• Listed sizes run from 7cm to 19cm, with lure weights from 4g to 56g.

Buy now

Read the full lowdown

Lures

88%

Savage Gear

Savage Gear 4Play V2 Swim & Jerk

Swim & Jerk — 13.5cm, 16.5cm and 20cm

A jointed, slow-sinking baitfish imitation that swims on a steady wind and glides when you break the rhythm. Cracking for working shallow predator water, provided you pick the size your tackle can comfortably handle.

• Three sizes: 13.5cm/20g, 16.5cm/35g and 20cm/65g.
• Four articulated body parts connected by three joints.
• Hard ABS body with a semi-soft PVC tail and photo-chrome finish.

Buy now

Read the full lowdown

Lures

88%

Abu Garcia

Abu Garcia Reflex Red Spinner

Reflex Red Spinner · 7g, 12g and 18g

A classic rotating-blade spinner for covering water without a boxful of rigging bits. Pick the weight to suit your swim, keep the blade working and let the flash do the talking.

• Available in 7g, 12g and 18g weights.
• Listed lengths are 4.5cm, 5.7cm and 6.5cm respectively.
• Rotating-blade spinner for a straightforward cast-and-retrieve approach.

Buy now

Read the full lowdown

Lures

88%

Fulling Mill

Fulling Mill Blue Flash Damsel

Gold-bead Blue Flash Damsel · Medium olive

Olive marabou, a cheeky streak of blue and a weighted gold head. This damsel nymph gives trout something food-like to follow, with enough flash to help it get noticed.

• Damsel fly nymph imitation in medium olive.
• Marabou tail with blue tinsel flash.
• Gold bead adds weight at the head.

Buy now

Read the full lowdown

Lures

88%

Abu Garcia

Abu Garcia Toby Spoon

Toby Spoon range — choose weight and finish

A straightforward metal spoon with plenty of flash and a fluttering wobble. The Toby makes sense for covering open water, provided you pick the right weight and keep that exposed treble away from the rough stuff.

• Solid metal spoon with a curved body.
• Fluttering and wobbling action.
• Fitted with one treble hook; one lure per pack.

Buy now

Read the full lowdown

Lures

88%

Savage Gear

Savage Gear Craft Cannibal Paddletail

Craft Cannibal Paddletail — Clear Water and Dark Water mix packs

A baitfish-shaped paddletail with useful size choices, a jig-head-friendly mouth and four-lure colour mixes. Straightforward kit for working through your local perch, zander and pike water.

• Four softbait lures in the mix packs.
• Available in Clear Water and Dark Water mixes.
• Large paddle tail joined to the body by a slender tail bridge.

Buy now

Read the full lowdown

Lures

88%

Fox Rage

Fox Rage Fox Rage Slick Shad

Slick Shad range — including 7cm, 9cm, 11cm and 13cm

Soft, slender and happy swimming slowly, the Slick Shad makes sense when perch and zander want an easy-looking meal rather than a lure kicking up a fuss.

• Available lengths include 7cm, 9cm, 11cm and 13cm.
• Very soft, slender body with a rounded cross-section and small paddle tail.
• Belly and back slots accommodate Texas rigging; jig heads are another option.

Buy now

Read the full lowdown

Lures

87%

Savage Gear

Savage Gear Fat Minnow T-Tail

Fat Minnow T-Tail; RTF options detailed separately

A chunky soft lure with a T-tail that works at slow retrieve speeds. A handy shout for predator anglers who want to cover water without winding like mad.

• Soft-material lure with a fat body profile.
• T-tail moves at slow retrieve speeds.
• RTF options use ball jig heads, fine-wire carbon-steel hooks and Pro Peg body holders.

Buy now

Read the full lowdown

Lures

87%

Westin

Westin BabyBite

BabyBite SR and DR; choose your diving depth

Small enough for perch, with plenty of presence for pike. The BabyBite makes sense when you want to cover water without turning every cast into a rigging job — just pick the right diving version.

• SR: 6.5 cm, 12 g, with a stated running depth of 1–2 m.
• DR: 6.5 cm, 13 g, with a stated running depth of 2–4 m.
• The SR has a floating, fat-profile ABS body and lead-free construction.

Buy now

Read the full lowdown

Lures

87%

Westin

Westin Ricky the Roach Shadtail

Range overview: 7, 10, 14 and 18 cm

A roach-shaped soft lure with an easy-working tail, rolling body action and sizes that stretch from perch-friendly snacks to proper pike meals. Just mind the jump in weight as you go bigger.

• Freshwater soft lure with an easy-action shad tail.
• Slim body designed for belly flash, with a tight rolling action.
• Realistic eyes and hand-painted colour detailing.

Buy now

Read the full lowdown

Lures

87%

Fulling Mill

Fulling Mill Diawl Bach

Diawl Bach Original

A proper stillwater staple. Fulling Mill’s original Diawl Bach is a tidy choice for trout feeding below the surface, especially when a slow, subtle presentation makes more sense than hauling something flashy.

• Fulling Mill Diawl Bach Original, product code 307.
• Red-headed nymph pattern intended for trout.
• Listed in hook sizes 10, 12 and 14; sold individually.

Buy now

Read the full lowdown

Lures

87%

Fulling Mill

Fulling Mill Klinkhammer Black

Black Klinkhammer

A black parachute emerger for trout feeding in the surface film. Easy to keep an eye on, useful on rivers and stillwaters, and a cracking pattern to have ready when a high-floating dry isn’t getting a look.

• Black Klinkhammer emerger from Fulling Mill, product code 548.
• Parachute-style construction with the abdomen and tail designed to drop into the water.
• Listed in hook sizes 12, 14 and 16; sold individually.

Buy now

Read the full lowdown

Lures

87%

Savage Gear

Savage Gear Cannibal Shad

8cm Cannibal Shad, covering the LB single lure and mixed-colour kit options

A handy soft lure for searching out perch, zander and pike. Just keep an eye on which version you're buying: the single LB lure and mixed-colour kits aren't the same package.

• The LB single-lure version measures 8cm and weighs 5g.
• Firetiger and Clown are listed colour options for the LB single.
• The 8cm mixed-colour version has a paddle tail, scent and UV-active features.

Buy now

Read the full lowdown

Lures

87%

Savage Gear

Savage Gear 4D Line Thru Trout

Range overview; sizes, weights, colours and sink rates vary

A jointed soft trout imitation with a lovely S-curve action and a line-through rig that lets the body slide away from the hook. Just pick your size and sink rate carefully, mate.

• Jointed soft trout imitation with a realistic S-curve swimming action.
• 4D Photo Chrome skin print and added strike-triggering scent.
• Enlarged line-through channel with a pre-rigged Carbon49 wire trace and line modifier clip.

Buy now

Read the full lowdown

Lures

87%

Fox Rage

Fox Rage Fox Rage Micro Spikey Shad

4cm mixed-colour pack · 8 lures

A 4cm soft plastic for perch and light lure work, with a spiky body and oversized paddle tail that give you something lively to fish slowly.

• 4cm soft-plastic lure aimed at perch and light lure fishing.
• Mixed pack contains eight lures across four colours.
• Spiked, deep-profile body with an oversized paddle tail and thin tail wrist.

Buy now

Read the full lowdown

Lures

86%

Westin

Westin HypoTeez

9cm / 5g / 6-pack and 13cm / 14g / 5-pack

A flexible, smelt-style paddle tail for predator anglers who want a believable baitfish profile without loads of rod work. Pick your size, rig it straight and let that tail do the chatting.

• Smelt-imitation soft lure with a flexible, tapered body.
• Tail joint and easy-action paddle tail.
• 9cm version weighs 5g and comes in packs of six.

Buy now

Read the full lowdown

Lures

86%

Fulling Mill

Fulling Mill Black Pennell

Black Pennell · Pattern 205

A compact, traditional wet for rainbow and brown trout, with a short-shank hook and a useful place in both river and stillwater fly boxes.

• Traditional wet fly for stillwater and river fly fishing.
• Intended targets include rainbow and brown trout.
• Tied with grade A hackles on a Fulling Mill Short Shank Special hook.

Buy now

Read the full lowdown

Lures

86%

Savage Gear

Savage Gear 3D Suicide Duck

10.5 cm / 28 g and 15 cm / 70 g

A duckling-shaped surface lure with spinning feet and a seriously noticeable wake. It’s a cracking specialist option for pike that are willing to look up, rather than an everyday answer for every swim.

• Topwater duckling imitation with 3D-scanned detail.
• Available in 10.5 cm / 28 g and 15 cm / 70 g versions.
• Spinning semi-soft feet create splashes, bubbles and a wake.

Buy now

Read the full lowdown

Lures

86%

Fulling Mill

Fulling Mill F-Fly Black

Black CDC F Fly

A black body, a buoyant CDC wing and no unnecessary fuss. This little dry fly covers small sedges, olives and midges — provided you give it a tidy drift and look after that wing.

• Fulling Mill product code 651; sold individually.
• Black dry-fly pattern with a naturally buoyant CDC feather wing.
• Sizes listed by Farlows: 14, 16 and 18.

Buy now

Read the full lowdown

Lures

86%

Savage Gear

Savage Gear 4D Line Thru Roach

18cm / 80g focus; 25cm also listed

A chunky, jointed roach imitation with convincing detail and a line-through hook arrangement. Cracking for deliberate pike fishing, but the 18cm version’s 80g weight calls for tackle that’s up to the job.

• The 18cm version weighs 80g; a 25cm size is also listed.
• Slow-sink and medium-sink options are available in the range.
• Jointed soft outer body over a hard foam inner harness.

Buy now

Read the full lowdown

Lures

86%

Fulling Mill

Fulling Mill Apps Bloodworm

App's Bloodworm Red · Size 10

A red size 10 trout nymph with flexi-floss legs that keep working on very slow retrieves. A handy option when you want to fish patiently without presenting something completely lifeless.

• Red bloodworm-style nymph intended for trout fishing.
• Tied on a size 10 hook.
• Flexi-floss legs move even on very slow retrieves.

Buy now

Read the full lowdown

Lures

86%

Westin

Westin Bullteez Shad

7.5 cm, 9.5 cm and 12.5 cm versions

A paddle-tail soft lure with a useful trick up its sleeve: wriggling, belly-flashing movement at low speed. Pick the right size and rig, and you've got a tidy option for working predator swims without rushing through them.

• Freshwater paddle-tail soft lure designed for wriggling and belly-flashing action at low speed.
• 7.5 cm: 4 g per lure, with three lures per pack.
• 9.5 cm: 7 g per lure; 12.5 cm: 16 g per lure. Both come two per pack.

Buy now

Read the full lowdown

Lures

86%

Daiwa

Daiwa Daiwa Prorex Classic Shad

Prorex Classic Shad / Duck Fin

A Duck Fin paddle tail, flanking body action and scope for slow or lively retrieves make this a handy soft plastic for your predator box. Just leave room in the budget for the rigging.

• Duck Fin paddle-tail design produces strong vibrations.
• Slim-profile body reduces lure weight and adds a flanking swimming action.
• Ribbed tail can fold back when a fish inhales the lure.

Buy now

Read the full lowdown

Lures

86%

Daiwa

Daiwa Daiwa Prorex Duckfin Shad

Range overview; 9 cm Spotted Mullet pack details highlighted

A soft shad with a distinctive tail, rolling action and useful rigging options. A cracking fit for pike and zander fishing when you want to change your approach without changing the whole lure box.

• Soft-bodied shad aimed at predator fishing, including pike and zander.
• Listed in 6.5, 9, 13 and 20 cm lengths.
• Distinctive Duck Fin tail produces a rolling and swinging action.

Buy now

Read the full lowdown

Lures

86%

Fox Rage

Fox Rage Fox Rage Zander Pro Shad

Zander Pro Shad range

A robust soft shad with a wobbling tail, plenty of size choices and colours for everything from clear canals to murky rivers. The trick is matching the rigging to your swim.

• Soft plastic shad designed for zander fishing.
• Made from a robust rubber mixture.
• Available lengths include 7.5cm, 10cm, 12cm, 14cm and 16cm.

Buy now

Read the full lowdown

Lures

86%

Fox Rage

Fox Rage Fox Rage Spikey Shad

Spikey Shad range; size and colour not specified

Soft, spiky and built to keep moving on a slow retrieve. The Spikey Shad gives perch and zander anglers a textured alternative to the usual smooth-bodied paddle tail.

• Injection-moulded soft-bait shad.
• Super-soft rubber body with 264 flexible spikes.
• Designed for attractive movement at slow retrieve speeds.

Buy now

Read the full lowdown

Lures

85%

Abu Garcia

Abu Garcia Hi-Lo Floating

Floating range; 11 cm / 26 g version referenced

An adjustable lip gives this floating wobbler its party trick: you can explore different depths without swapping plugs. Proper handy for searching a swim, though it still pays to learn what each setting does.

• Floating wobbler with an adjustable lip vane.
• Lip adjustment changes its fishing depth.
• Side-to-side swimming action.

Buy now

Read the full lowdown

Lures

85%

Fulling Mill

Fulling Mill Orange Blob

Orange · Hook size 10 · Sold individually

A size 10 orange attractor for stillwater trout, happy being left almost alone on a slow-glass line or pulled quickly on a sinker. Simple stuff, but depth and pace still matter.

• Fulling Mill Orange Blob, product code 3100.
• Orange pattern tied on a size 10 hook.
• Sold individually; listed in Fulling Mill’s Blobs category within Streamers & Lures.

Buy now

Read the full lowdown

Luggage & bags

85%

Savage Gear

Savage Gear Lure Specialist Bag

Lure Specialist Bag

Divided storage, included tackle boxes and reinforced carrying points make this a handy home for a varied lure kit. Just don’t confuse loads of organisation with travelling light.

• Made from 600D non-rib fabric, with reinforcement at key stress points.
• Padded handles and straps use strong webbing.
• Oversized zippers are described as saltwater-proof.

Buy now

Read the full lowdown

Lures

85%

Savage Gear

Savage Gear 3D Hard Eel

17cm / 50g and 25cm / 109g slow-sinking versions

A slow-sinking eel imitation with a hard body, soft-tail appeal and two distinctly different tackle demands. Pick the right size and it’s a handy option for working likely pike water without rushing the retrieve.

• 17cm version: 50g with size #1 hooks.
• 25cm version: 109g with size #2/0 hooks.
• Slow-sinking design with 3D-scanned detailing.

Buy now

Read the full lowdown

Lures

85%

Fox Rage

Fox Rage Replicant Jointed

Jointed range; size, weight and finish vary

A jointed shad with serious presence, several weight options and a chin loop for adding ballast. Just make sure your lure outfit is up to the job.

• Multi-part jointed shad body with lead balancing described in the original listing.
• 15cm weighs 60g, 18cm weighs 80g and 20cm weighs 120g.
• 23cm weights vary: Original Stickleback is 130g; Silver Halo and Slick Scale are 150g.

Buy now

Read the full lowdown

Lures

85%

Westin

Westin ShadTeez Slim

ShadTeez Slim range, 7.5–14cm

A slim-bodied paddle-tail for freshwater predator fishing, with sizes that cover light perch work through to a bigger mouthful for zander and pike. Straightforward kit — but getting the rigging right matters.

• Freshwater soft lure with a slim body and easy-action shad tail.
• 7.5cm: 3g, four per pack; 10cm: 6g, three per pack.
• 12cm: 10g, two per pack; 14cm: 17g, two per pack.

Buy now

Read the full lowdown

Lures

85%

Fox Rage

Fox Rage Fox Rage Ultra UV Grub

Ultra UV Micro Grub · 4cm · 8-pack

A 4cm soft grub with a curly tail and UV-reactive colours. A handy little option for picking apart perch swims with light tackle, rather than chucking big lures and hoping for the best.

• Ultra UV Micro Grub variant, product code NMC010.
• 4cm curly-tail soft lure aimed at perch fishing.
• Supplied in packs of eight lures.

Buy now

Read the full lowdown

Rods

85%

Daiwa

Daiwa Labrax Bass Lure Rods

Range overview covering five two-piece models

A dedicated bass lure range with posh blank construction, Fuji fittings and five quite different casting brackets. The clever bit is matching one to the lures you actually chuck.

• Five listed models span 7ft10 to 9ft6, with individual casting ranges from 3–19g through to 12–42g.
• All five listed models are two-piece rods.
• SVF nanoplus blanks combine X45 Bias Carbon Technology, Braiding X butt reinforcement and V-Joint Alpha joints.

Buy now

Read the full lowdown

Lures

84%

Fox Rage

Fox Rage Fox Rage Pro Shad Natural Classics

Range overview · 14 cm and 18 cm options

A loose-body soft shad for predator anglers who want to choose their own rigging. The 14 cm and 18 cm options lean towards pike and zander rather than everyday perch fishing.

• Soft-plastic shad supplied as a loose body.
• Available in 14 cm and 18 cm sizes.
• Classic, Super Natural and UV finishes are offered across the range.

Buy now

Read the full lowdown

Luggage & bags

83%

Savage Gear

Savage Gear WPMP Lure Carryall

Large 24L and XL 50L · Black

Waterproof EVA construction, a lure-holder rail and two generous sizes make this a handy base for predator kit. Just don't buy the biggest one unless you really need the room.

• Large: 24 litres, measuring 36 × 23 × 28 cm.
• XL: 50 litres, measuring 48 × 36 × 28 cm.
• Durable EVA material with waterproof construction.

Buy now

Read the full lowdown

Lures

83%

Fulling Mill

Fulling Mill Gold Ribbed Hare's Ear

Hackled dry fly · Product code 610 · Sizes 14 and 16

This is the hackled dry-fly version, mate — not the familiar nymph. A handy little option for trout taking insects off the top on lakes and rivers.

• Fulling Mill product code 610.
• Hackled dry fly for trout fishing.
• Available in hook sizes 14 and 16; sold individually.

Buy now

Read the full lowdown

42 reviews here. More get added as we check them.